Jill Groebl, PR Chair

Jill is a seasoned marketing and media professional with over 25 years of extensive experience in the industry. She has worked extensively in both consumer and business-to-business marketing, collaborating with global marketing agencies and leading brands across a diverse range of industries, including hospitality and travel, healthcare, retail, and technology.

Jill's agency background includes senior leadership and strategic roles with renowned firms such as VML, MMGY Global, and Intouch Group/Eversana. In these positions, she has spearheaded the development of integrated marketing and media strategies taking a client, audience and data-first approach. Notably, Jill played a pivotal role in building out the first digital marketing disciplines in the early days of VML and MMGY, demonstrating her forward-thinking approach and adaptability to industry changes.

In 2019, Jill founded her own consultancy, JCG Marketing, to provide integrated marketing and media solutions for brands and agencies across the Midwest and West Coast. Through her consultancy, Jill offers a comprehensive suite of services, including marketing and media planning, marketing and agency operations support, measurement strategy planning, and more.

Jill is passionate about solving complex marketing challenges, leveraging data, insights and technology to create meaningful and measurable connections. She believes that the most impactful solutions emerge from empowered, collaborative teams built on a foundation of trust and cross-functional synergies.

She is actively involved in the digital and marketing community around Kansas City, Jill is a member of several industry organizations, including DWKC, KCIMA, KC AI Club, and Central Exchange. As a natural connector, Jill finds great joy in creating meaningful connections for her clients and the broader community.